Skip to main content

Why I hate the #OctoberDressProject

You wouldn't expect it of an eco-crusading, habitually opining, gimmick-embracing (Commuter Challenge, anyone?!) person such as myself, but I don't like the October Dress Project.

It's an initiative, usually celebrated with daily pictures on social media, to wear the same one dress every day for the month of October.

What's not to like about an event described as "anti-consumerism, pro-simplicity, anti-conformity, pro-imagination"? Why do I object to promoting the humility (in Western culture) of wearing the same article of clothing day after day?

Its execution entirely misses the point.

If only the single dress wardrobe actually meant simplicity, I would champion the project, but  iterations of the dress project I've seen have instead been a celebration of excess. They become a celebration of how many different ways you can dress up that garment so no one will even notice you've been wearing the same one dress for 31 days.

One dress, yes, but 15 different scarves, 5 pairs of pants, 10 pairs of shoes, 31 sets of earrings, a rainbow of coloured tights and a handful of hair accessories. Not to mention different shades of lipstick to match the various colour schemes. And the likelihood the one dress was newly purchased for the project.

If this is a taste of paring down a closet and cutting down and the stuff one owns, I hate to think what the full meal looked like.

And then there's another October project where the same ostensibly virtuous principle is obviated by the execution. This time, to celebrate clothing and conscience, buy a $20 outfit at a thrift store and take a picture of yourself wearing it. Yay, thrift stores.

But the emphasis is still on more, rather than reduce, it's on new (albeit to you) rather than make do (with what you already have).

I'm reminded of a saying usually applied to houses, but which I think holds a kernel of truth for a variety of arenas: the greenest* house is the one that is already built.

As long as our educational initiatives intended to create awareness of simplicity and making do with less are predicated upon getting or showing off more or new, we haven't learned anything and no real change in our behaviour will occur to help us lead to lasting change in our world.


*(most environmentally friendly/sustainability minded)

Comments

Popular posts from this blog

What happened to the pledge?

To the 20 (re-elected) Liberal MPs who signed the Vote Palestine platform.  You signed the Vote Palestine platform.   The time to fulfill your pledge is now.  Gaza is facing mass starvation. This isn’t food scarcity. This is intentional blockage of food as a tool of genocide. Canada’s joint statement with 25 other nations called on all the parties to “uphold the obligations of international humanitarian law.”  But Israel has been flagrantly violating multiple obligations of international law almost daily since October 8, 2023 and certain on every day since Canada’s statement was released. There is no need to wait, to give Israel the benefit of the doubt to do the right thing.  “We are prepared to take further action”, the statement reads. So do it.  Canada must immediately impose a true arms embargo on Israel – a two-way arms embargo – and it must actually put it into force and close all loopholes.  Canada must immediately levy sancti...

Letter writing success

Last week, several sources linked to a letter appealing to venerable Canadian scientist and nature advocate David Suzuki to withdraw from a supposed climate prize due to its deep ties to an unbashedly colonlialist Israeli organization. The JNF's claim to fame is planting trees in Israel. Pine trees. Non-native trees. Trees that are susceptible to wildfires. Trees intentionally planted atop forcibly-emptied Palestinian villages to try to erase their memory.  The letters worked. Suzuki withdrew. I hadn't gotten around to writing before I got the news. So when a follow up letter to other participants in the prize hit my inbox, I rushed to put my own spin on the letter and sign it. Send your own here I urge you to join David Suzuki in withdrawing from the upcoming Climate Solutions Prize (CSP) festival. CSP was instigated by the racist Jewish National Fund (JNF) of Canada with support from the Israeli government. Israeli Prime Minister Naftali Bennet announced the launch of CSP...

Bicycle poetry

There was an irritating wobble in my pedal. Then a wobble and a catch. Then a wobble and a catch and a clunk from the crank arm hitting my kick stand. Then the crank arm fell off with a clatter. ...good thing I was on a deserted street less than a block from home. This little anecdote actually dates from early winter, before the snow fell, in the first days of riding my winter bike for the season -- I just didn't want to lose it in the backposts of my Facebook.